Table of Contents
How Much Does SEMrush Cost a Month
SEMrush is one of the most powerful all-in-one digital marketing tools on the market. It’s widely used for SEO, keyword research, competitor analysis, PPC, and content marketing. But one of the most common questions people ask is:
👉 How much does SEMrush cost per month?
👉 Which plan should you choose?
In this guide, we break down SEMrush pricing plans, what each includes, and who each plan is best for.
SEMrush Pricing Overview
SEMrush uses a subscription-based pricing model with three main plans:
- Pro
- Guru
- Business
Each plan is billed monthly or annually (annual billing usually comes with a discount).
SEMrush Pro Plan – Best for Beginners & Freelancers
💰 Starting price: ~$129.95 per month
✅ What’s included:
- Keyword research tools
- Domain & competitor analysis
- Site audit
- Position tracking
- Backlink analysis
- Up to 5 projects
👤 Best for:
- Freelancers
- Bloggers
- SEO beginners
- Small website owners
The Pro plan gives you access to most core SEO tools and is ideal if you’re managing one or a few websites.
SEMrush Guru Plan – Best for Growing Businesses
💰 Starting price: ~$249.95 per month
✅ Everything in Pro, plus:
- Content marketing toolkit
- Historical data
- Extended limits
- Branded reports
- Up to 15 projects
👤 Best for:
- Small to medium businesses
- Marketing teams
- Content-focused websites
The Guru plan is perfect if you’re serious about content strategy, long-term SEO tracking, and reporting.
SEMrush Business Plan – Best for Agencies & Enterprises
💰 Starting price: ~$499.95 per month
✅ Everything in Guru, plus:
- API access
- Higher limits across all tools
- Advanced competitor analysis
- Share of voice metrics
- Up to 40 projects
👤 Best for:
- SEO agencies
- Large businesses
- Enterprise-level marketing teams
This plan is designed for high-volume users managing multiple clients or large websites.
Is There a Free Version of SEMrush?
Yes, SEMrush offers a limited free account.
What you get for free:
- Limited keyword research
- Basic domain overview
- Small site audit usage
However, the free version is very restricted and mainly useful for testing the platform before upgrading.
Monthly vs Annual Billing
SEMrush offers:
- Monthly billing – more flexible
- Annual billing – lower monthly cost overall
👉 If you plan to use SEMrush long-term, annual billing saves money.
Which SEMrush Plan Should You Choose?
| Your Situation | Recommended Plan |
|---|---|
| Beginner / Blogger | Pro |
| Small business / Content marketing | Guru |
| Agency / Enterprise | Business |
Is SEMrush Worth the Cost?
✔ Yes, if you:
- Rely on SEO for traffic
- Need competitor insights
- Manage multiple campaigns
- Want an all-in-one marketing tool
❌ Maybe not, if you:
- Only need very basic keyword research
- Have a very small budget
SEMrush replaces multiple tools with one platform, which often justifies the price.


